Unveiling the Synergy of Data and AI in B2B Growth: Heidi Bullock’s Perspective

Heidi is an experienced marketing executive who has built a 20+ year career working at both global enterprise technology companies and start-ups. She currently serves as the CMO of Tealium, the most trusted customer data platform (CDP). Most recently, she was the CMO of Engagio, where she was responsible for the go-to-market strategy, product marketing, internal sales, corporate communications, and ABM initiatives. Before Engagio, Heidi was the Group Vice President of Global Marketing at Marketo.